Digital Marketing Executive

THE COMPANY:

Our client is one of Australia's oldest and loved educational unions who have evolved from a small society of ambitious student debaters and they are looking for a Digital Marketing Executive to join their team!

THE ROLE:

Reporting to the Director of Operations & Events Manager, the main responsibilities include:

• Deliver digital communication campaigns by drafting copy, sourcing accompanying images and work with the design team
• Develop an understanding of the CMS system and manage content
  strategy and content upload
• Work with the external digital agency to develop and deliver SEO and SEM campaigns
• Develop annual eDM strategy and content plan
• Liaise with digital agency and develop briefs for website improvement
• Manage Instagram, LinkedIn, Google and Facebook channels
• Ensure event services are promoted on all social media channels
• Work with the Brand Manager to develop and implement overarching communications and marketing strategies
• Work with the Sales team to identify, develop and market seasonal promotional opportunities
• Develop printed and digital marketing materials for advertising and promotional needs

YOU:

• The ideal candidate will have a Marketing degree and at least 2 - 3 yrs marketing experience, ideally in hospitality or events
• Experience in web, social media and digital channel management and systems
• Ability to create and implement relevant and engaging content
• Experience in CMS and edm campaign management and Google Analytics
• Superior writing skills and the ability to develop high quality drafts
• Competent in Photoshop and Microsoft Office
• Ability to be self-managed and work independently

If you are a Digital guru with hospitality/events experience then we look forward to hearing from you.