Digital Marketing Executive

Location: Inner West Sydney, New South Wales
Job Type: Freelance
Salary: AU$73000 - AU$74000 per annum
Contact: Hilary Williams
Call: Hilary
Reference: 20012931_1583299074

THE COMPANY:

Our client is one of Australia's oldest and loved educational unions who have evolved from a small society of ambitious student debaters and they are looking for a Digital Marketing Executive to join their team!

THE ROLE:

Reporting to the Director of Operations & Events Manager, the main responsibilities include:

  • Deliver digital communication campaigns by drafting copy, sourcing accompanying images and work with the design team
  • Develop an understanding of the CMS system and manage content
    strategy and content upload
  • Work with the external digital agency to develop and deliver SEO and SEM campaigns
  • Develop annual eDM strategy and content plan
  • Liaise with digital agency and develop briefs for website improvement
  • Manage Instagram, LinkedIn, Google and Facebook channels
  • Ensure event services are promoted on all social media channels
  • Work with the Brand Manager to develop and implement overarching communications and marketing strategies
  • Work with the Sales team to identify, develop and market seasonal promotional opportunities
  • Develop printed and digital marketing materials for advertising and promotional needs

YOU:

  • The ideal candidate will have a Marketing degree and at least 2 - 3 yrs marketing experience, ideally in hospitality or events
  • Experience in web, social media and digital channel management and systems
  • Ability to create and implement relevant and engaging content
  • Experience in CMS and edm campaign management and Google Analytics
  • Superior writing skills and the ability to develop high quality drafts
  • Competent in Photoshop and Microsoft Office
  • Ability to be self-managed and work independently

If you are a Digital guru with hospitality/events experience then we look forward to hearing from you.