Marketing Specialist

Job description

THE COMPANY:
Our client is a well-established fintech business that provides personal and automotive lending solutions to customers across Australia. Operating through both a broker network and direct-to-consumer channels, they are currently looking for a hands-on marketing professional to join the team on an initial 3-month contract and provide support across a range of marketing initiatives.

THE ROLE:
Reporting to the Head of Renewables, this role is perfect for someone who enjoys being hands-on, managing campaigns from brief through to delivery, and working across multiple marketing channels.

Key responsibilities include:
  • Coordinating and delivering campaigns to support product launches, pricing updates and new initiatives.
  • Managing broker communications across email, print and digital channels.
  • Building and executing email marketing campaigns, customer journeys and automated communications through marketing automation platforms.
  • Creating and maintaining sales and marketing collateral including presentations, brochures, email templates, FAQs and product information sheets.
  • Developing broker-facing content that aligns with the company's brand and tone of voice.
  • Supporting webinars, industry events, exhibitions and broker engagement activities.
  • Monitoring campaign performance and providing regular reporting and insights.
  • Building and executing personalised communications across email, SMS and other digital channels.
  • Supporting campaign optimisation through A/B testing of messaging, subject lines and calls-to-action.
  • Monitoring engagement and conversion metrics and identifying opportunities for improvement.
  • Ensuring all communications meet compliance and regulatory requirements before deployment.
YOU:
The ideal candidate will have at least 3 years' marketing experience and be confident rolling up their sleeves and getting things done. This role would suit someone who enjoys campaign execution, thrives in a fast-paced environment and can work independently with minimal supervision.

You'll bring:
  • Previous experience in campaign marketing, email marketing, CRM or content-focused roles.
  • Strong hands-on experience delivering marketing activity rather than purely strategic planning.
  • Experience using marketing automation and CRM platforms such as HubSpot, Braze, ActiveCampaign, Customer.io or similar.
  • Excellent written communication and copywriting skills.
  • Strong organisational skills and attention to detail.
  • Experience within financial services, fintech, professional services or other B2B environments would be highly regarded.
  • Familiarity with Google Analytics and campaign reporting tools would be advantageous.
If you're immediately available and looking for an exciting 3-month contract where you can make an immediate impact, we'd love to hear from you.