Digital Ads Performance Manager

Job description

This is an exciting opportunity to work closely with a dynamic portfolio of clients, training and guiding them to improve lead generation performance across paid channels.
  
Key requirements:-
  
  • Coach clients on conversion-focused digital advertising strategies across Meta Ads & Google Ads
  • Run 1:1 consulting sessions analysing campaign metrics and advising optimisation actions
  • Translate performance data into clear, practical insights clients can actually implement
  • Support workshops and deliver breakout coaching sessions
  • Help clients set up and manage campaigns built specifically for website lead generation
  • Improve retention by helping clients understand what the numbers are telling them
  
What we’re looking for:-
  
This is an analytical performance role - not a generalist social media or branding position.
We’re looking for someone who has moved beyond posting content and into measurable acquisition.
  
You’ll likely have:-
  
  • Hands-on experience building and managing Meta Ads & Google Ads campaigns for lead generation
  • Strong understanding of campaign metrics and how they connect (CTR, CPC, CVR, CPA, LTV etc.)
  • Confidence interpreting reporting data and recommending optimisation strategies
  • Experience explaining performance insights to non-technical stakeholders
  • Understanding of landing pages and nurture sequences designed to convert ad traffic
  • Experience in organic social or brand marketing is welcome but you must now be comfortable operating in a performance-driven environment.
  
You:
  • Enjoy diagnosing problems in ad accounts
  • Ask why before making changes
  • Prefer measurable results over creative opinions
  • Like helping others understand complex things simply
  • A natural communicator and presenter
  • Interstate travel required (1 week in every 6 - 8 weeks)
  
If you’re looking to join a dynamic, growing organisation where no two days are the same with a strong benefits and remuneration package - we’d love to hear from you.