Media and Advertising Manager

THE COMPANY:

My client is a leading touring company creating authentic travel experiences to all corners of the globe and they are look for a Media and Advertising Manager on a contractual basis.

THE ROLE:

Reporting to the Senior Marketing Manager, the main responsibilities will include the following:

• Implement advertising and consumer marketing plans primarily across digital, print, TV, radio and other marketing channel
• Develop and maintain press, TV and other media schedules within budget, and book media with associated administrative functions
• Develop and produce press, TV and/or radio advertising and consumer marketing collateral - including basic copywriting - for flyers, brochures, posters etc
• Manage campaigns - planning, implementation and post-campaign reporting
• Brief and develop creative and media campaigns with in-house and external agency partners, ensuring accuracy and to timeline
• Implement integrated advertising and consumer marketing strategies with trade partners, tourism boards and/or other joint marketing partners
• Integrate and implement media activities working with other
  marketing disciplines where appropriate
• Responsibility for planning and implementing events for new customers
• Manage the running of competitions and giveaways, and monitoring and reporting the effectiveness and return on investment
• Contribute content for the websites, edms and other channels on an ad hoc basis
• Coordinate the advertising budget and prepare reports on sales and enquiry results

YOU:

• The ideal candidate will have a minimum of 3 years advertising experience and the ability to write basic copy for advertising and consumer marketing collateral
• You will need a tertiary qualifcation in Marketing, Business or Communications and experience in the cruise and travel industry is desirable
• If you have strong time management skills and good at problem solving then that is a bonus as well as high attention to detail

If you are a strong advertising guru, who enjoys working in the travel and or cruise industry then we look forward to hearing from you
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