Marketing Campaign Manager

Job Type: Permanent
Salary: Up to AU$70000 per annum
Contact: Hilary Williams
Call: Hilary
Reference: 20013419_1643000830

THE COMPANY:

Our client is a travel company, offering river and ocean cruises to travelers for their chance to experience the wonders of each and every destination, with specifically designed packages to suit their every need. They are looking for a Marketing Campaign Manager to join their busy team.

THE ROLE:

Reporting to the Global Marketing Strategy & Branded Content Manager the main responsibilities include:

  • Develop the campaign plans on an 18 month rolling schedule, ensuring integration of the Australia and New Zealand plans with any relevant global campaigns and initiatives
  • Develop integrated media plans working with the media agency and direct media partners to deliver multi-channel initiatives
  • Ensure all marketing campaigns are integrated across digital and direct channels
  • Manage and maintain press, TV and media schedules within budget and book media
  • Develop & produce core marketing assets, including: brochures, e-Brochures, marketing toolkits, advertising templates, digital schedules
  • Localise pre-approved marketing assets for each media channel, utilising the brand guidelines
  • Brief the design team and copywriters for the production of press adverting and consumer marketing collateral
  • Brief and develop media campaigns
  • Support media/PR announcements with drafting media releases, campaign offers and providing information to writers when requested
  • Coordination of media famil calendar and confirmation/booking and briefing process
  • Support the planning and execution of trade marketing with the trade sales and marketing team & support the planning of events & competitions

YOU:

  • The ideal candidate will have a minimum of 3 yrs experience in a marketing related role & have managed major campaigns with significant media budgets
  • You will need to have excellent problem solving skills as well as excelleent communications skills both written & verbal
  • Understand Salesforce or a similar system & have experience in InDesign & Photoshop
  • You must be able to produce & understand statistical reports

If you are an experienced Marketing Campaign Manager & love the travel industry then we look forward to hearing from you.