Marketing Manager

Location: Eastern Suburbs Sydney, New South Wales
Job Type: Permanent
Salary: Negotiable
Contact: Hilary Williams
Call: Hilary
Reference: 20013361_1632449845

THE COMPANY:

Our client is independent Catholic early learning, primary and secondary day school for boys & they are looking for a Marketing Manager.

THE ROLE:

Reporting to the Principal, the main responsibilities include the following:

  • Develop and execute the annual marketing and brand strategy with a coordinated focus on marketing, advertising, public relations and events
  • Maintain the brand identity program, including management of the style guide
  • Manage the development of new image and video content for social media, website and events
  • Develop an understanding of customer segments, market, channels, and innovation to identify key insights and challenges
  • Work closely with the PR agency, develop the annual proactive publicity strategy and manage all media relations
  • Help manage the all crisis management media requests
  • Provide advice on public relations and marketing implications of the policies, actions and practices
  • Liaise with the website agency, continuously seek improvements in UX design and optimise usability, design, navigation to increase on-page conversions
  • Oversee the management of social media pages and the app
  • Over see all the Open Days, campus tours and information evenings
  • Develop the fundraising plans in collaboration with the Foundation and deliver an annual fundraising campaign and manage fundraising and sponsorship events as required

YOU:

  • The ideal candidate will have a relevant degree and proven experience in developing and managing business initiatives
  • Experience of managing budget formulations, financial management and project management and knowledge of the not-for-profit sector is desirable
  • You will need to be able to build strong relationships within corporate and various community groups and have excellent public presentation, written, oral, interpersonal and time management skills
  • Knowledge of Microsoft Office suite, both PC and Mac operating systems, Adobe Creative Cloud Suite, experience with CMS and CRM systems and database management
  • Current Working With Children Check is essential

If you are looking for your next step then we look forward to hearing from you.