CRM Email Developer | Loyalty

I'm looking for a CRM email developer - a CRM specialist ready to take on their next challenge. This is a freelance role, a month by month contract making it an ideal place to test the waters before commiting to a permanent role. Sitting within the Loyalty team for one of Australia's most recognised entertainment brands, the role has a National focus. 

Joining a smart, analytical bunch of marketers, in the Group Marketing division, your focus will be on providing email development support across all of brand properties. Daily tactical and promotional campaigns and group loyalty programs with front end HTML coding, responsive design and tracking for the group email campaigns.

day to day the main tasks you will be measured on will be will be:

• to build and test edm templates and campaigns
• to ensure HTML coding and tracking for personalised tactical, triggered and batch emails
• to ensure implementation of dynamic landing pages through Silverpop

To do this effectively, you will develop strong internal relationships, working closely with and consulting the CRM team on user experience and email best practice. This will enable you to build emails and programs that meet the needs of our customers and deliver campaign objectives.

Technically you will have sound digital and analytical literacy and will demonstrate a commercial mindset. You will be building commercial expertise and insight by linking decisions to commercial outcomes, ROI and profitability as well as customer experience. If you have a minimum 2 years’ commercial experience in a digital developer role or in a front end role with extensive experience in HTML coding email campaigns, I'd love to have a chat or a chance to look over your resume.

 In a nutshell, it's a great gig with an iconic, innovative brand where you will be surrounded by great marketers, who care about helping you achieve your goals.