Social Media Coordinator

Location: Inner West Sydney, New South Wales
Job Type: Permanent
Salary: AU$70000 - AU$75000 per annum
Contact: Helen Bosworth
Call: Helen
Reference: 20013300_1627283144

I'm looking for a Social Media Whizz. A Social Media Coordinator who would love an opportunity to join one of Australia's most respected charities. Well-known and loved its primary focus is to passionately provide vital support, information and resources to children, young people and families. Their brand is one of the most recognised in the country.

Reporting to the Head of Digital Marketing, your role of Social Media Coordinator will be to take social content and community engagement to the next level! Working with the Head of and the broader team, you will implement smart, timely and creative social media strategies and build meaningful connections with a growing social audience.

As the Social Specialist, you will play a pivotal role in raising awareness and enhancing reputation. You will be responsible for developing Social Media content across all channels, scheduling and taking the lead community management role in responding to comments and messages.

This is an exciting opportunity to take ownership of a really influential part of the marketing mix. Key responsibilities include:

* Assisting the Digital Manager with the digital strategy for social media.
* Curation and creation of engaging social content optimised to each platform and intended audience.
* Innovate. Ideate. This role is about creating opportunities to be on top of new trends, topics and key influencers relevant to audience.
* Management of leads generated from ongoing lead gen initiatives such as downloads, volunteer sign ups etc.
* Assist fundraising campaigns with organic social media content and planning.
* Assistance with developing Ad campaigns in Facebook Business manager using relevant objectives, targeting tools and A/B testing.
* Managing, optimising and tracking performance of paid campaigns.
* Assisting the Digital Manager with the digital strategy for social media.

This role is all about bringing real stories to life on social - creating an immediate impact. You will be a brave Social Marketer who is up for the challenge of driving change. This role provides opportunity to help to manage the social strategy, really honing your strategic planning skills, with the support of an amazing, passionate leader. A curious marketer, you will revel in supporting the sourcing of relevant content. You'll bring 3+ years of experience managing and growing social communities, having a deep understanding of emerging channels and behaviours. An excellent writer, you will flex your creative style across multiple platforms and audiences. Above all else, you will be vibrant, warm and approachable.

This is a permanent position in the Digital team. It comes with an attractive salary package and the opportunity to work in a pretty cool Inner West location. If you're keen on hearing more, get in touch with Helen to chat through.